There will be times in your career when freelance opportunities appear to have vanished. However, it’s likely that guest bloggers just aren’t being advertised for. In this blog post you’ll learn how to find and generate fresh work by learning how to find hidden guest blogging opportunities.
Use search engines to your advantage
Instead of just searching for topics to write about in the traditional way (by typing words into the search banner), you can make a more detailed search. Here are a couple of search engines on which this works best:
- Topsy. This is a website where you can look for all of the latest topics discussed on Twitter and Google+. You can also limit your search to display results from the past few days. To do this, enter “guest post” or “guest blogging” followed by your subject into the search bar in the normal way. On the left-hand side, you’ll see how often this subject has been talked about over the past 24 hours, 7 days and beyond. Take a look at the websites in your results. They may accept guest posts.
- Bing. Bing searches for results in a different way to Google, and this is why bloggers should take note of it. To see this in action, type ‘“guest post” DIY’ into both Google and Bing. You’ll notice that not many of these results overlap. Use this approach to stay one step ahead of your competition.
Find new angles on your subject of interest
Guest blogging opportunities can sometimes be found by approaching editors with new angles. Here are several ways of doing this:
- Make use of Google Alerts to find out what is being said in your areas of interest. This can be programmed to deliver several stories a day based on keywords related to your industry.
- Join a writer’s group to workshop and brainstorm ideas. New people may also tell you about blogging opportunities they’ve had in the past and supply you with contact details.
- Ask your audience to fill in a poll. What do they want to hear more about? Create a poll at surveymonkey.com and share this with them.
- Find out what your competition’s fans are thinking. Do they wish their favourite writer would give a perspective on a particular issue? Use this to form new ideas and to attract new fans.
What experiences have you had with finding new ways to guest blog?